For franchise dealerships

From sold to delivered, without the chase.

One screen shows where every sold unit stands — what's done, what's stuck, and whose move it is. Sales, F&I, service, parts and the lot, finally looking at the same picture.

Now booking demos for founding rooftops.

The gap

A sold unit touches five departments before the customer sees it.

Most stores run that on a whiteboard, a group chat, and somebody's memory. It works — right up until the day it doesn't, and that day is always a delivery day.

The desk promises blind

Sales gives the customer a date. Whether service, parts and the tint shop can actually hit it lives in three other people's heads.

Work waits to be noticed

Accessories not ordered, outside work not booked, a recall nobody checked — none of it announces itself until someone goes looking.

Delivery day is a scramble

The fuel, the plates, the detail, the walk-around — everyone finds out what's missing while the customer is standing in the showroom.

How it works

One lane from sold to delivered.

Every sold vehicle moves through the same four gates. Everyone sees what they owe and what they're waiting on — nobody has to ask.

Sold

Mark the unit sold and its prep list builds itself — fuel, detail, plates, accessories, whatever your store requires on every deal.

Approved

The desk approves the deal once, and the work releases to the shop. Anything added later waits for the same say-so — no surprise work orders.

Prepped

Service, parts and outside vendors each see their own list. Parts commit to a date, and anything running late raises its hand before the customer feels it.

Delivered

Checklist done, deal approved, no open recalls — then it delivers, and the whole store sees it land. No unit goes out half-finished.

Features

Built for every hat in the store.

Nine roles, one shared picture. Each person opens the app to their own day — not a firehose of everyone else's.

A screen for every hat

Your consultant sees their deals. Parts sees what to order. The GM sees the whole board. Nobody digs through anyone else's work.

Problems raise their hand

A missing delivery date, a stalled unit, a part that won't land in time — flagged on the right person's screen before anyone has to go looking.

The deal board

Every sold unit as a card, moving left to right toward delivery. The whole month's deliveries in one look.

Outside work, watched

Tint, liners, rustproofing — every outside job has a vendor, a stage and a date somebody is watching. Nothing dies at the vendor.

Accessories that fit

Quote factory accessories by year, model and trim — the full GM catalogue built in, so the wrong part never gets ordered.

Notifications with manners

People hear about their own work — in the app, on their phone, by email if they want it. A 7am summary that only sends when something needs attention.

The lot stays alive

Weekly battery reports load straight in, and the lot attendant works one simple screen. Aged iron starts when the customer shows up.

Plays nice with the rest

Inventory loads straight from your DMS. Day sheets and sold boards print clean. The delivery leaderboard keeps the tower honest.

Why TurnLane

Built on the shop floor, not in a boardroom.

TurnLane was built by Brandon Thompson — a licensed mechanic who became an assistant service manager and lived the sold-to-delivered scramble from both sides of the shop door.

Every screen exists because someone in a real store needed it on a real morning: the desk that can't see when parts land, the outside job nobody chased, the delivery that fell apart at 4pm. This is the tool he wished the store had — so he built it.

Hosted in CanadaYour data lives in Canadian data centres — a commitment, not a default.
No trackers. Anywhere.No analytics, no ad tech, no third-party scripts — not in the product, not even on this page.
Unlimited usersEvery consultant, tech and porter gets a login. Software only works when everyone's in it.
Nothing to installRuns in the browser on the computers and phones you already have. Working the same week.
Your store, your rulesDelivery requirements, lead times, closed days — every store runs its own playbook.
Pricing

One flat price per rooftop.

Everything, for everyone in the store, for one flat monthly price.
  • Unlimited users — no per-seat fees, ever
  • Every role and every feature included
  • Month to month — no long-term contract
  • Hosted in Canada, no trackers
Get your number — book a demo You'll get a real answer from a real person, usually the same day.
FAQ

Fair questions.

Does TurnLane replace my DMS or CRM?

No. Your DMS handles the transaction and your CRM handles the lead. TurnLane covers the gap between them — everything that has to happen to a vehicle between "sold" and "delivered". Inventory loads from a simple export out of your DMS.

Will my staff actually use it?

Each person opens one simple screen with their own work on it — no manual, no training course. If they can use a phone, they can use TurnLane. And because users are unlimited, everyone gets a login, right down to the porters.

Who can see my store's data?

Your store, and nobody else. Every store's data is walled off from every other, access is limited to your own staff by their job, and it's all hosted in Canadian data centres. There are no analytics or tracking scripts anywhere in the product.

What brands does it support?

Any franchise rooftop. The built-in accessory catalogue currently covers the full GM line — other brands quote accessories normally, and more catalogues can be added.

What does onboarding look like?

We load your inventory from a DMS export, set up your people and your store's rules with you, and you're working real units the same week. No hardware, nothing to install — it runs in the browser on the devices you already have.

What if we need help?

You reach the person who built it — not a ticket queue. Same email that's on this page.

Is there a contract?

Month to month. If TurnLane isn't earning its keep, you stop paying for it — that's the deal.

See your store in one lane.

A 30-minute walkthrough with the person who built it. No slideware — the real product, working real units.

Book a demo